At the Best Buy headquarters in Minneapolis last May, I gave a presentation on Marketing Yourself with Social Media…Without Being Annoying at the Social Recruiting Summit (now known as the Recruiting Innovation Summit). I was the final presenter of the day, and after I finished, I walked over to David Manaster, CEO of ERE Media. The day before, David had told me he wanted to chat with me after the conference was over. I assumed it had to do with SourceCon, since he had purchased it in July 2009 and I was voluntarily editing the newsletter. The conversation that followed led three weeks later to a really cool career change, and I just celebrated my one-year anniversary working for ERE Media as Editor of SourceCon.com and The Fordyce Letter. Read the rest of this entry »
Posts Tagged ‘fordyce’
I am now going into month #3 of working at ERE Media, Inc. as the Editor for The Fordyce Letter as well as SourceCon. This career move was a sharp right turn from the road I was previously on, but I’m finding that there are still a ton of similarities.
As an Internet researcher/soucer for eight years, some of my job functions included:
- Generating leads
- Industry/competitor research
- Assisting with employment branding initiatives
- Writing/blogging/sharing thoughts and ideas with candidates as well as colleagues
- Doing cross-department outreach for sourcing projects (getting marketing, PR, tech, etc. involved)
- Training recruiters and other sourcers on search tools and methods
One afternoon at the Fordyce Forum, just days after I officially joined ERE, I had a chance to sit down with David Manaster, my new boss, and Todd Raphael and Kate Bruener, two of my new co-workers, to discuss some of the things I would be responsible for in my new role. Some of the things we discussed included:
- Generating leads (finding authors for both websites by phone calls as well as internet search)
- Industry/competitor research (keeping up on the latest news and trends regarding recruiting and sourcing)
- Assisting with branding initiatives (using various on- and offline tools to reach target audiences and spread the word about our offerings)
- Writing/blogging/editing author articles (duh.)
- Getting other ERE employees involved in our efforts (all of our publications are truly team efforts – we help each other out all the time)
- Finding presenters for the Fordyce Forum and SourceCon to help bring relevant information on recruiting and sourcing topics to conference attendees (while I’m not doing the training, I’m tasked with finding the people who will)
So, I guess my job function hasn’t really changed all that much. Except that we’ve added in doing some phone work to find writers. And admittedly, I enjoy having conversations with people on the phone now. I know… I never thought I would admit to that either!
I’m not getting soft as a researcher. I’m just putting my skills to use in different ways and I am finding that I really love it!
Over the past eight years, I’ve gone from working with search and placement firms to working with corporate recruitment organizations, conducting research for high tech industries, financial services, construction, PR & marketing, and telecommunications among others. I’ve blogged, tweeted, Facebooked, LinkedIn, and shot video in hopes of sharing knowledge with all of the wonderfully interesting people I’ve had the pleasure of meeting throughout my career. My Research Goddess blog grew wings and took off, and helped me establish a well-known and well-respected online presence. Each chapter of my professional career has ended with a paragraph leading seamlessly into the next chapter. And the end of this chapter is certainly no exception…
Next week, I will be joining ERE Media, Inc. as the Editor for The Fordyce Letter as well as The Source Newsletter. I will also be helping out with organizing the Fordyce Forum and SourceCon conferences. I’ve had a long-standing relationship with the founders of SourceCon, serving as the editor for the newsletter since 2007 after the first conference was put on. When ERE Media purchased SourceCon last year, I continued in this role on a voluntary basis, and when the opportunity came recently to join ERE as an employee and also take on The Fordyce Letter, I couldn’t say no! I’m super excited about this opportunity – not only will I get to continue working with SourceCon, but I will also get to return to my roots by working closely once again with recruitment search firms and helping bring relevant news and information to both worlds.
As the daughter of an English teacher and a card-carrying member of the Grammar Police, being an editor is a natural fit for me. This new chapter is an ideal next step for my career – I have the opportunity to be a change agent in sourcing and a part of the grand tradition of The Fordyce Letter. For those of you who aren’t familiar with it, The Fordyce Letter has been the gold standard for search and placement firms for the last four decades. It was purchased by Paul Hawkinson in 1980, and a few years ago ERE acquired it from Hawkinson. The newsletter has always delivered high quality articles from some of the most successful search professionals in the industry, and I intend to see this continue.
I cannot tell you how much I have enjoyed my time with AT&T – I have learned and grown so much professionally over the last year and I am grateful for all of the wonderful relationships I have been privileged to build while there. My experience with AT&T I really believe will help me be successful in my new role. I will miss my AT&T colleagues, but as I’ve said before, changing companies doesn’t mean friendships end! I plan to keep in touch with everyone there and hope to see many of you around the conference circuit.